Hi! This is Nancy Nally for Big Picture Scrapbooking. I'm here to talk to you about my exciting new class called Pro Press Releases.

What? You say press releases are boring? Well, in my job as editor at Scrapbook Update, I read dozens of press releases every week and unfortunately, you're probably right. Many of them are boring.

But they don't have to be boring, and they shouldn't be boring.

And in Pro Press Releases, I'm going to show you how to make your press release stand out from the crowd that floods the inboxes of the media every day. You'll learn how to create press releases that grab the attention of the media so that they generate more press coverage for your company. You'll also learn solid fundamentals of all the elements that need to be in that press release so that you give the press everything they need to do their job and cover your story.

But even more than that, you'll learn a whole new way of thinking about press relations that turns your press releases into a part of a conscious program of press relations, instead of just a random throwing of information out to the media to see what interests them and what might be useful.

Press relations are one of the most cost-effective marketing tools you can use. I'll help you learn how to give your press releases the best chance of seeing the light of day, instead of the bottom of the trash folder.

Pro Press Releases will help you make your business Big.